Category Archives: content planning

YouTube and Vimeo Marketing Tips

YouTube and Vimeo Marketing Tips. No content marketing strategy is complete without a strong social media strategy. As Jay Baer says, social media is the fuel to set your content on fire. According to 2013 research from CMI and MarketingProfs, B2B marketers use an average of five social media channels to distribute content, whereas B2C marketers use four. Whether you’re just getting started with social media or looking to fine-tune your plan, this guide is for your YouTube and Vimeo Marketing. Continue reading →

Piggyback Riding: One way to Increase Online Awareness

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Starting industry are struggling when it comes to the launch of their company website and online resources. This happen when there is only a few connections from their online management system and because of that, the digital office of the company cannot be looked up. This is the real difficulty of many small to medium scale and starting. Continue reading →

Checklists in Becoming Luke Skywalker in B2B Online Marketing

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Luke Skywalker has been known as the son of the overlord Darth Vader which has been known to be Anakin Skywalker. His potential in harnessing the force is comparable with his father. The only thing left for him is to decide how to use it. That would sound similar with B2B online marketing. It is just like anyone in the marketing industry. The correct path in marketing the online environment must be prepared. Continue reading →

The Risks of Paid Media and PPC Ads in B2B Marketing

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To speed up the marketing process in B2B marketing, marketers usually sign up with paid ads in LinkedIn, Tweeter or Facebook. This is a very effective strategy in executing inbound marketing. Paid ads and Pay-per-click ads are often the cheapest and the most manageable form of ads in the internet. But many starters are not aware of ad frauds and risks in putting too much money in paid ads. The result can damage the reputation and the investments of businesses. Continue reading →

Spotting Unfit Leads in B2B Marketing

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When it comes to lead generation and management, passing off leads is highly different from passing off qualified leads. The most common dilemma for lead generator is the mean to have a clear definition of what is a qualified leads and not just positive leads. Clearly speaking, there is a lot of means to define a positive and qualified leads. The problem is just not all can construct what it would be. Continue reading →

The Sooner You Know SaaS Market: The Better

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Market such physical market requires more time and effort in running things out a little bit. The manpower requires minimum action in order to aggregate the results. In many marketing research, Software as a Service (SaaS) has been growing since 1999 in US. Continue reading →

Five Steps to Corporate Identity Design and Development

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Whether planning a big or small business, corporate identity is always integrated into action. This makes up the totality of the whole business from the CEO up to the utility employees. This is also the summary of the business and its name and what it makes up for. In short, business identity is very critical in establishing good brand in the market. Continue reading →

How to Make a PRO Content in Marketing

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The problem with a site that has so many content is that nobody falls to read or even open it. The clear reason is that the internet’s reliability has been depleted by authoritarians of academic community. The content is some marketing website left unread because many people are afraid they will have to verify whether the fact if real or not. Continue reading →

Health Leads: Keeping Prospect Alive

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Recently report says that frequent watching of TV shows may lead to premature death, cancer or health related problems. It’s October once again and hot featured TV shows are waiting to be aired. But this may not be good for those couch potatoes who just sit around all day. For health leads, this may be a rare season to find new insurance that covers these type of situation. Continue reading →

Referrals for Email Marketing

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Never underestimate the ability of smaller email let owners or small business starters. They are the keys for your marketing career. They hold the potential of lead generating scheme in email building list. They can manufacture fresh leads that you haven’t come across with. But how exactly? Someone with a small list is far more likely to accept your offer. So simply grab the chance and after then you can simply ask them of a qualified leads you have been searching for.

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