Tag Archives: b2b sales leads

YouTube and Vimeo Marketing Tips

YouTube and Vimeo Marketing Tips. No content marketing strategy is complete without a strong social media strategy. As Jay Baer says, social media is the fuel to set your content on fire. According to 2013 research from CMI and MarketingProfs, B2B marketers use an average of five social media channels to distribute content, whereas B2C marketers use four. Whether you’re just getting started with social media or looking to fine-tune your plan, this guide is for your YouTube and Vimeo Marketing. Continue reading

Social Media Marketing: Pros and Cons [Infographic]

These very days, social media marketing is one of the many channels used by brand companies to connect to their target prospects. But with so many social media networks that are available in the digital realm, how can a marketer choose which will work best for his/her campaign especially if it targets B2B companies. Continue reading

6 Writing Exercises To Improve Sales Email

Sales email should only possess one characteristic that any sales prospects should get promptly –and that is being concise. It would have been obvious why there are a lot of sales email being blasted are directly sent to the trash folder of the recipient. This maybe because your sales email’s content is too long and your sales prospect don’t have the luxury of time to read it. In drafting a sales email, a sales person should keep in mind the directness and conciseness of his email so that it cannot be wasted. We will be introducing six writing exercise that will help you write a better sales email next time.

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Building Rapport in Sales and Just About Anyone

Building rapport might sound like a construction project, but it’s actually an essential human — and sales — skill. Making a connection other than the business value is much needed in long lasting partnership.

When two people connect, they have a choice. They can stare awkwardly at each other without interaction, or they can start a conversation to get to know each other. Continue reading

Telemarketing Sales : How To Sell Over The Phone [Infographic]

If you’re not comfortable on the phone, sales probably isn’t the right career for you and it won’t be right for any campaign materials. Even outside sales reps spend a considerable amount of time on the phone in traditional telemarketing with their prospects. Learning how to capture and keep someone’s attention without physically being in their presence is a skill telemarketers in every B2B industry must develop and perfect.

The following infographic from The Gap Partnership covers all the elements of selling over the phone, from pre-call preparation to sales script tips up to face-to-face appointment setting.

When’s the best time to call? Why should salespeople use headsets instead of hand held phones? How long does it take a person to adjust to a new voice? What should you say to end a call? If you have a question about sales call best practices, odds are you’ll find the answers here.

If ever there was an infographic worthy of printing and tacking on your wall, this might be it. Selling over the phone is tricky. This infographic can help.

Telemarketing Sales - How To Sell Over The Phone [Infographic]

A Better Approach in Email Marketing – Keeping the KISS Principle

From our past posts, we talked about how you can make your email marketing campaign more productive through adhering to the KISS principle. And well, there really is a sort of logic behind the brilliance of such an idea. So are you curious as to how the KISS principle, when applied to email marketing campaigns, helps them become more productive? If you are, then keep reading! Continue reading

How to Qualify Someone as a Business Lead?

As we now know, a business lead is an organization who has indicated interest in your company’s product or service. Now, let’s talk about the ways in which someone can actually show that interest. Continue reading

Nailing the Real Closed Sales in B2B Marketing  

As of this moment, you are still in the line of figuring out whether or not your prospect needs your help, you might need your prospect to acknowledge that they must have the needs, goals and a frustrating challenge they need to get rid of. If you can make them open this up, they can grab the consequences of failure and embrace the positive implication of success.

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The Risks of Paid Media and PPC Ads in B2B Marketing  

 

To speed up the marketing process in B2B marketing, marketers usually sign up with paid ads in LinkedIn, Tweeter or Facebook. This is a very effective strategy in executing inbound marketing. Paid ads and Pay-per-click ads are often the cheapest and the most manageable form of ads in the internet. But many starters are not aware of ad frauds and risks in putting too much money in paid ads. The result can damage the reputation and the investments of businesses. Continue reading

Sales Development: A New Way to Fill the Gap between Sales and Marketing  

 

The truth about inbound marketing is –they may be interested, but they are not ready to buy. You may enumerate a couple of interested clients but it hurts you when they don’t seem to answer your message in the next few days or so. This results in frustration for both sales and marketing. Continue reading