Tag Archives: customer service

Your Sales Leads Evolve (It’s Like Language)

Ask any linguist and they’ll all agree that language is always evolving. And coincidentally, this evolution has an impact on the way your sales leads evolve.

Now the term ‘evolution’ can be fairly subjective. How exactly do sales leads evolve? Is it when they go from an unqualified prospect to a closed deal? Is it more about how the process is changing? What has any of that got to do with the way languages evolve?

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