Tag Archives: Developing Buyer Persona

Developing Buyer Persona: It’s Benefits in B2B Marketing  

 

There are a lot of fish in the sea, they say.

Fishing a fish with the right tool would be a piece of cake and much of a patience. Fishing and marketing is likely to be indifferent. Just like looking for a fish in the sea, finding the right person to buy a product seems to go with luck alone. It is like throwing the bait and wait for something whether –big of small, is the kind of traditional marketers would do. Continue reading